The INNOLUXE Platinum Shampoo is specially formulated for blonde, silver, or highlighted hair. Its violet-toned formula helps neutralize unwanted yellow or brassy tones, leaving hair looking bright, cool, and vibrant.
Enriched with nourishing ingredients, it gently cleanses while maintaining moisture, leaving hair soft, smooth, and healthy-looking. Perfect for maintaining salon-fresh color at home, it enhances shine and keeps platinum and light hair looking radiant between treatments.
Key Features:
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Neutralizes yellow and brassy tones
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Suitable for blonde, silver, and highlighted hair
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Gently cleanses while maintaining moisture
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Leaves hair soft, smooth, and healthy-looking
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Enhances shine and color vibrancy
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